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TOYOTA WINS COVETED CAR MAGAZINE’S COMPANY OF THE YEAR

Source: Motorpress / Toyota South Africa

TOYOTA WINS COVETED CAR MAGAZINE’S COMPANY OF THE YEAR
              

Toyota South Africa Motors (TSAM) has won CAR Magazine’s 2020 Company of the Year while Corolla Quest clinched the title for Best Midsize Car in the publication’s 12 Best Buys Competition. .

Corolla Quest clinched the title for Best Midsize Car in the publication’s 12 Best Buys Competition
The Company of the Year award was in recognition of TSAM’s cumulative investment of R4, 28 billion (between 2019 and 2021) that is being made into the local automotive industry as well as the company’s 40 years of consecutive sales leadership in South Africa

While the lion’s share – a staggering R2, 3 billion – of the cumulative amount was earmarked for the production of a new passenger-car model, the new-generation Corolla Quest, was also a beneficiary of this investment.

According to the CAR magazine Team, Toyota was a worthy victor based on a number of crucial factors: “Approximately every fourth new vehicle – of the 536 626 registered locally in 2019 – wore a Toyota, Lexus or Hino badge. The company launched in-car Wi-Fi for all new models, opened a state-of-the-art centre of technical excellence to support its 264 dealers, commenced the restoration of a very special 2000GT and finally started rolling out Apple CarPlay and Android Auto to its vehicles.

“So, with an even deeper investment into South Africa, continued market leadership and a line-up that mixes much-needed utility with growing levels of excitement, Toyota is the worthy winner of our 2020 award.”

According to the CAR magazine Team, Toyota was a worthy victor based on a number of crucial factors: “Approximately every fourth new vehicle – of the 536 626 registered locally in 2019 – wore a Toyota, Lexus or Hino badge. The company launched in-car Wi-Fi for all new models, opened a state-of-the-art centre of technical excellence to support its 264 dealers, commenced the restoration of a very special 2000GT and finally started rolling out Apple CarPlay and Android Auto to its vehicles.

“So, with an even deeper investment into South Africa, continued market leadership and a line-up that mixes much-needed utility with growing levels of excitement, Toyota is the worthy winner of our 2020 award.”
The Toyota Corolla Quest is recognised by 2020 CAR Best Buys for its combination of incredible value for money, peerless reliability and comfort in the midsize vehicle category (with a starting price of R249 900.)
The Company of the Year award was in recognition of TSAM’s cumulative investment of R4, 28 billion (between 2019 and 2021)

Posted by CSP Webmaster
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