Source: Motorpress /Maserati South Africa
Maserati S.p.A.
The Trident’s automotive excellence meets Giorgetti’s design elegance in a partnership celebrating Italian know-how and the pursuit of innovation This all-Italian partnership is founded upon shared values: meticulous attention to detail, the pursuit of perfection, and the desire to offer unique experiences
MASERATI AND GIORGETTI
Modena, April 7 2025 – Maserati and Giorgetti, two symbols of Made in Italy, are proud to introduce a new collaboration at the 2025 Milan Design Week, unveiling an interior collection and a Fuoriserie Grecale one-off, creating a perfect marriage of timeless elegance and technological innovation. Both Houses embody the Italian concept of "beautiful and well-crafted," appealing to a refined, sophisticated audience that demands uncompromising quality in a dialogue where each brand inspires the other, giving rise to new creative challenges and journeys.
“At Maserati, we have always had a deep connection with the world of interior design. Both our cars and Giorgetti furniture are more than just function as they are crafted to evoke emotions, to create experiences that linger. Fuoriserie means ‘out of the ordinary’ in Italian, and it’s the name of customization program conceived to create extraordinary experiences and masterpieces. We worked with Giorgetti to express their personality and craftsmanship by creating a one-of-a-kind Grecale Giorgetti Edition, as a statement of innovation and refinement that reflects the Trident’s constant experimentation and Giorgetti’s timeless sophistication,” explains Klaus Busse, Maserati Head of Design.
"The encounter between Giorgetti and Maserati is more than just a collaboration; it is a dialogue between two Italian excellences. We looked at Maserati’s distinctive design only once at the beginning, but we never intended to simply transpose an automotive form into a design piece. Instead, we allowed the essence of Maserati – its approach to luxury and performance – to settle and become part of our language. What emerged is not merely a branding exercise, but a collection that embodies a vision of elegance and innovation designed to stand the test of time,” explains Giancarlo Bosio, Giorgetti Creative Director.
The Giorgetti Maserati Edition collection is an epic journey between sea and sky, where Neptune's trident inspires the names of the products. Each element in the collection references mythology and untamable nature, paying homage to Maserati's iconography and the deep connection between winds and seas that have always inspired the brand’s automotive masterpieces. Each piece in the collection is a tribute to nymphs, ethereal and enchanting figures that leave a mark with their beauty, evoking stories of harmony and strength, just like the winds that define Maserati models. Nereide, a symbol of wisdom and power, is a modular sofa resting on a solid ash wood platform, while Seidon, inspired by the sinuous lines of automobiles, unites form and function in an unexpected sofa, achieving a dynamic balance between the backrest and seat. The sculptural Lorelei armchair and sofa embrace those who sit in them with a seductive and comfortable hug, while the Teti pouf stands out for its elegance and refined geometric detail. The Ligea coffee tables reinterpret the shapes of automotive air intakes with a dynamic and sophisticated design, while the Sibilia coffee table, with its vertical element, evokes the resonance of the wind. Ploto is a coffee table that sails smoothly, following the flowing movement of the waves, with wheels that give it freedom of movement. Finally, Neomeris evokes the restlessness of the sea, always moved by the waves.
The Maserati Giorgetti Edition is an expression of “rolling tailoring”, celebrating elegance, Italian heritage and passion for details. It is a Grecale Folgore full-electric one-off, created by the newly inaugurated Officine Fuoriserie workshops in Modena, completely dedicated to the most refined customization of Maserati cars, where technology meets artisanship. This Grecale Giorgetti Edition has been conceived in a custom-made Gleaming Dusk bodycolor with color-matching inserts in the grill, and it features 21” wheels in Glossy Black with grey clearcoat finish, whereas brake calipers and the Fuoriserie logo are in copper color. Its exclusive denim-colored leather interiors are conceived to pay tribute to Giorgetti and enhance the coziness of a ‘home feeling’, with seats crafted with an exclusive Giorgetti woolly 4-thread fabric (denim, white mélange, black, and copper), used in the Giorgetti Maserati Edition interior collection. The unmistakable Trident present on the denim Alcantara headrests is made, for the first time, in wood of a grey-blue nuance. Tunnel, dashboard, steering wheel and door panels are made with denim leather with stitched graphics. The stainless steel / wood door sills are laser-etched with ‘Due icone, una visione’ (Two icons, one vision) and ‘Eleganza senza tempo’ (Timeless elegance), adding a final romantic touch to this celebration of Italian excellence.
The Giorgetti interior collection and the Maserati Grecale one-off have been unveiled today, respectively at the Milanese Giorgetti Spiga showroom and at the Maserati Milan showroom, for a private preview for selected guests, while from tomorrow April 8th design-savvy visitors and car enthusiasts will be able to experience them up close and personal.
Maserati produces a complete range of unique cars, immediately recognizable for their extraordinary personality. Thanks to their style, technology, and innately exclusive character, they delight the most discerning, demanding tastes and have always been a benchmark for the global automotive industry. A tradition of successful cars, each of them redefining what makes an Italian sports car in terms of design, performance, comfort, elegance, and safety, currently available in more than 70 markets internationally.
Maserati line-up includes the Grecale, the “everyday exceptional” SUV, the GranTurismo, the iconic Italian grand tourer, and the GranCabrio, the new convertible of the Trident; all models characterized by the use of the highest quality materials and excellent technical solutions. A range equipped with 4-cylinder hybrid powertrains – available for Grecale – and V6 petrol, with rear-wheel and four-wheel drive, embodying the performance DNA of the Trident brand. The top of the range is made up of the MC20 super sports car and the MC20 Cielo spyder, powered by the ground-breaking 100% Maserati Nettuno V6 engine, which incorporates F1-derived technologies into the power unit of a standard production car for the first time. The GranTurismo is available with both the high-performance V6 petrol engine, derived from the Nettuno, and a 100% electric version: the GranTurismo Folgore, the first car in the Modena-based brand’s history to adopt this solution. The full-electric range also currently includes the Grecale Folgore, Maserati’s first 100% electric SUV, and the GranCabrio Folgore. Finally, the House of the Trident's latest addition is the Maserati GT2 Stradale, the road-legal version of the GT2 that took Maserati back to the track in closed-wheel championships. The heart of the new super sports car is the V6 Nettuno engine, reaching 640 hp (471 kW) in the latter configuration. The GT2 Stradale is therefore the most powerful road-going Maserati with an internal combustion engine. The mission at Maserati is to write the future of mobility in the luxury segment, focusing on its customers’ requests. The Brand, in line with the Stellantis “Dare Forward 2030” strategic plan, is now taking Italian luxury all over the world.
Maximum quality, aesthetic innovation and workmanship are the key points of Giorgetti, historic brand of Made in Italy design, founded in Meda in 1898. Giorgetti style is characterized for its exclusivity and atypical uniqueness, thanks to timeless objects, creating an all around interior design. Collaborations with designers, which began at the end of the 80s, gave the brand the chance to create functional, contemporary pieces with an unmistakable style, integrating the highest artisanship with woodworking tradition, with the use of sophisticated tooling machinery and the most modern product technologies. All this results in collections of chairs, armchairs, tables, bookcases, furniture, beds and accessories designed by some of the most renowned project designers, from Carlo Colombo to Massimo Scolari, from Dante O. Benini to Draga&Aurel, from Adam D. Tihany to HBA, from Pierre-Yves Rochon to Setsu & Shinobu Ito. From design to production, Giorgetti takes pride in the fact that its creative and productive processes are exclusively Italian, so they can use the brand “Made and Manufactured in Italy”. A choice which allows the entire production process to be checked with respect for the environment as well as guaranteeing the creation of long-lasting furniture. The numerous shop-in-shop spaces and the brand’s presence in international multi-brand stores with Ateliers and Stores, allow Giorgetti to define a widespread distribution to reach Made in Italy enthusiasts all over the world, consolidating its strategic position: Beijing, Boston, Cairo, Koln, Foshan, Guangzhou, Ho Chi Minh, Hong Kong, Houston, Jakarta, Johannesburg, Kyiv, London, Los Angeles, Milan, Mexico City, Moscow, Mumbai, Nanjing, New Delhi, New York, Ningbo, Paris, Seoul, Shanghai, Shenzhen, Singapore, Taipei, Washington and Xi’an. From a domestic scale to a large one, Giorgetti also has a contract service, the main objective being to supply clients with comfortable, elegant and original solutions. Since 2015 Giorgetti is part of the Progressio SGR private equity fund, with the aim of increasing and consolidating its presence on the foreign markets, respecting the tradition and the values that have made this company an excellence of Italian design.
Mario Panzarino – Global Lifestyle Communication Manager – mario.panzarino@maserati.com
GIORGETTI
Claudia Marocchino – Corporate Communication Manager – claudia.marocchino@giorgetti.eu
“At Maserati, we have always had a deep connection with the world of interior design. Both our cars and Giorgetti furniture are more than just function as they are crafted to evoke emotions, to create experiences that linger. Fuoriserie means ‘out of the ordinary’ in Italian, and it’s the name of customization program conceived to create extraordinary experiences and masterpieces. We worked with Giorgetti to express their personality and craftsmanship by creating a one-of-a-kind Grecale Giorgetti Edition, as a statement of innovation and refinement that reflects the Trident’s constant experimentation and Giorgetti’s timeless sophistication,” explains Klaus Busse, Maserati Head of Design.
"The encounter between Giorgetti and Maserati is more than just a collaboration; it is a dialogue between two Italian excellences. We looked at Maserati’s distinctive design only once at the beginning, but we never intended to simply transpose an automotive form into a design piece. Instead, we allowed the essence of Maserati – its approach to luxury and performance – to settle and become part of our language. What emerged is not merely a branding exercise, but a collection that embodies a vision of elegance and innovation designed to stand the test of time,” explains Giancarlo Bosio, Giorgetti Creative Director.
The Giorgetti Maserati Edition collection is an epic journey between sea and sky, where Neptune's trident inspires the names of the products. Each element in the collection references mythology and untamable nature, paying homage to Maserati's iconography and the deep connection between winds and seas that have always inspired the brand’s automotive masterpieces. Each piece in the collection is a tribute to nymphs, ethereal and enchanting figures that leave a mark with their beauty, evoking stories of harmony and strength, just like the winds that define Maserati models. Nereide, a symbol of wisdom and power, is a modular sofa resting on a solid ash wood platform, while Seidon, inspired by the sinuous lines of automobiles, unites form and function in an unexpected sofa, achieving a dynamic balance between the backrest and seat. The sculptural Lorelei armchair and sofa embrace those who sit in them with a seductive and comfortable hug, while the Teti pouf stands out for its elegance and refined geometric detail. The Ligea coffee tables reinterpret the shapes of automotive air intakes with a dynamic and sophisticated design, while the Sibilia coffee table, with its vertical element, evokes the resonance of the wind. Ploto is a coffee table that sails smoothly, following the flowing movement of the waves, with wheels that give it freedom of movement. Finally, Neomeris evokes the restlessness of the sea, always moved by the waves.
The Maserati Giorgetti Edition is an expression of “rolling tailoring”, celebrating elegance, Italian heritage and passion for details. It is a Grecale Folgore full-electric one-off, created by the newly inaugurated Officine Fuoriserie workshops in Modena, completely dedicated to the most refined customization of Maserati cars, where technology meets artisanship. This Grecale Giorgetti Edition has been conceived in a custom-made Gleaming Dusk bodycolor with color-matching inserts in the grill, and it features 21” wheels in Glossy Black with grey clearcoat finish, whereas brake calipers and the Fuoriserie logo are in copper color. Its exclusive denim-colored leather interiors are conceived to pay tribute to Giorgetti and enhance the coziness of a ‘home feeling’, with seats crafted with an exclusive Giorgetti woolly 4-thread fabric (denim, white mélange, black, and copper), used in the Giorgetti Maserati Edition interior collection. The unmistakable Trident present on the denim Alcantara headrests is made, for the first time, in wood of a grey-blue nuance. Tunnel, dashboard, steering wheel and door panels are made with denim leather with stitched graphics. The stainless steel / wood door sills are laser-etched with ‘Due icone, una visione’ (Two icons, one vision) and ‘Eleganza senza tempo’ (Timeless elegance), adding a final romantic touch to this celebration of Italian excellence.
The Giorgetti interior collection and the Maserati Grecale one-off have been unveiled today, respectively at the Milanese Giorgetti Spiga showroom and at the Maserati Milan showroom, for a private preview for selected guests, while from tomorrow April 8th design-savvy visitors and car enthusiasts will be able to experience them up close and personal.
Maserati produces a complete range of unique cars, immediately recognizable for their extraordinary personality. Thanks to their style, technology, and innately exclusive character, they delight the most discerning, demanding tastes and have always been a benchmark for the global automotive industry. A tradition of successful cars, each of them redefining what makes an Italian sports car in terms of design, performance, comfort, elegance, and safety, currently available in more than 70 markets internationally.
Maserati line-up includes the Grecale, the “everyday exceptional” SUV, the GranTurismo, the iconic Italian grand tourer, and the GranCabrio, the new convertible of the Trident; all models characterized by the use of the highest quality materials and excellent technical solutions. A range equipped with 4-cylinder hybrid powertrains – available for Grecale – and V6 petrol, with rear-wheel and four-wheel drive, embodying the performance DNA of the Trident brand. The top of the range is made up of the MC20 super sports car and the MC20 Cielo spyder, powered by the ground-breaking 100% Maserati Nettuno V6 engine, which incorporates F1-derived technologies into the power unit of a standard production car for the first time. The GranTurismo is available with both the high-performance V6 petrol engine, derived from the Nettuno, and a 100% electric version: the GranTurismo Folgore, the first car in the Modena-based brand’s history to adopt this solution. The full-electric range also currently includes the Grecale Folgore, Maserati’s first 100% electric SUV, and the GranCabrio Folgore. Finally, the House of the Trident's latest addition is the Maserati GT2 Stradale, the road-legal version of the GT2 that took Maserati back to the track in closed-wheel championships. The heart of the new super sports car is the V6 Nettuno engine, reaching 640 hp (471 kW) in the latter configuration. The GT2 Stradale is therefore the most powerful road-going Maserati with an internal combustion engine. The mission at Maserati is to write the future of mobility in the luxury segment, focusing on its customers’ requests. The Brand, in line with the Stellantis “Dare Forward 2030” strategic plan, is now taking Italian luxury all over the world.
Maximum quality, aesthetic innovation and workmanship are the key points of Giorgetti, historic brand of Made in Italy design, founded in Meda in 1898. Giorgetti style is characterized for its exclusivity and atypical uniqueness, thanks to timeless objects, creating an all around interior design. Collaborations with designers, which began at the end of the 80s, gave the brand the chance to create functional, contemporary pieces with an unmistakable style, integrating the highest artisanship with woodworking tradition, with the use of sophisticated tooling machinery and the most modern product technologies. All this results in collections of chairs, armchairs, tables, bookcases, furniture, beds and accessories designed by some of the most renowned project designers, from Carlo Colombo to Massimo Scolari, from Dante O. Benini to Draga&Aurel, from Adam D. Tihany to HBA, from Pierre-Yves Rochon to Setsu & Shinobu Ito. From design to production, Giorgetti takes pride in the fact that its creative and productive processes are exclusively Italian, so they can use the brand “Made and Manufactured in Italy”. A choice which allows the entire production process to be checked with respect for the environment as well as guaranteeing the creation of long-lasting furniture. The numerous shop-in-shop spaces and the brand’s presence in international multi-brand stores with Ateliers and Stores, allow Giorgetti to define a widespread distribution to reach Made in Italy enthusiasts all over the world, consolidating its strategic position: Beijing, Boston, Cairo, Koln, Foshan, Guangzhou, Ho Chi Minh, Hong Kong, Houston, Jakarta, Johannesburg, Kyiv, London, Los Angeles, Milan, Mexico City, Moscow, Mumbai, Nanjing, New Delhi, New York, Ningbo, Paris, Seoul, Shanghai, Shenzhen, Singapore, Taipei, Washington and Xi’an. From a domestic scale to a large one, Giorgetti also has a contract service, the main objective being to supply clients with comfortable, elegant and original solutions. Since 2015 Giorgetti is part of the Progressio SGR private equity fund, with the aim of increasing and consolidating its presence on the foreign markets, respecting the tradition and the values that have made this company an excellence of Italian design.
Mario Panzarino – Global Lifestyle Communication Manager – mario.panzarino@maserati.com
GIORGETTI
Claudia Marocchino – Corporate Communication Manager – claudia.marocchino@giorgetti.eu
MASERATI AND GIORGETTI UNVEIL AN INTERIOR COLLECTION AND A FUORISERIE GRECALE ONE-OFF AT MILAN DESIGN WEEK
At Maserati, we have always had a deep connection with the world of interior design